Our Team

Here to serve and protect

Geoff Winter

Founder & CEO

Geoff continues to enjoy a long and successful career in Advertising. Working on both client & agency side has given Geoff an understanding of client expectations & the need for ROI.

After commencing his advertising career Geoff opened a retail store, that became a successful national chain primarily due to Geoff’s instinctive understanding of retail and marketing. A yearning to return to advertising saw Le Cornu buy out his stores and Geoff establish fabADS in 1991.

Geoff is still hands on and frequents the speaking circuit imparting his knowledge to start ups and entrepreneurs.

Jennifer Rafferty

Media Director

Jennifer has over a dozen years experience in researching, developing and implementing our client’s media plans. Jennifer always ensures client budgets and target audiences are met every time relying on her extensive experience and judgment to plan and accomplish our client’s objectives.

Benjamin Hunter

Art Director

Our advertising agency client base allows Benjamin to cover all aspects of design and advertising.
With around 15 years experience designing & producing our clients' brand, print, online and digital collateral your brand is in assured hands and in front of clear eyes!

Terri Williams

Website & Social Media Developer

Terri holds a Bachelor of Science in Computing & Digital Media. Terri has over 7 years experience in the creative execution of websites, SEO & Social Media strategies. Terri loves developing and implementing reactive and proactive social media strategies to increase our client’s brand relevance, visibility and social engagement.

Walter Kenyon

Digital Strategist

Walter is a highly respected Digital Strategist from Sydney who has joined our strategy and planning team, working across a range of brands and innovative online projects. We think Walter is a bright and creative digital thinker, who stays up-to-date on current trends and user experiences. Walter is currently studying a PhD in Visual communications part time.

Daniel Vink

Post Production Supervisor

Daniel loves developing creative content for our clients. A specialist in digital motion graphics and cinematography, Daniel has arguably the best understanding of production and post processes in the business. His excellent communication skills and ability to build rapport with clientele makes Daniel a highly valued team member especially when he brings in his dog, Bonnie.

Kane Overall

Photographer & Cinematographer

Kane is both a photographer & cinematographer specialising in portraits, editorial & product photography, as well as corporate & television production. Kane is easy going and our clients always feel comfortable working with our award winning cinematographer. Kane has considerable technical knowledge that can assist in determining what kind of look and feel is realistically achievable for our budget.